International Journal of Humanities and Social Science Research

International Journal of Humanities and Social Science Research


International Journal of Humanities and Social Science Research
International Journal of Humanities and Social Science Research
Vol. 3, Issue 2 (2017)

Stress among medical representatives of pharmaceutical industry in Karimnagar City


Deekonda Sathish Kumar, N Radhakrishna

This is an attempt to study the relation between stress, performance, and pressure at work environment of Medical Representatives in the karimnagar city, Telangana and how demographic factors impact on them. There is abundant scope for the pharmaceutical industry in karimnagar, on this basis huge job opportunity for marketing jobs are available. This scope and opportunity motivate the individuals to try for a better career in this area. This wide scope and competitive environment creates pressure and stress on the mindset of medical representatives of this region. Pressure on mind will lead to decrease the performance of the employees and further it drives to stress on the mind. Stress has become significant due to dynamic social factor and changing needs of life styles. Stress is man‘s adaptive reaction to an outward situation which would lead to physical, mental and behavioural changes. If stress is cope with an appropriate way the performance will not be reduced. A survey is made by using a questionnaire, which is circulated within the employees of karimnagar region and based on the responses given by the medical representatives of pharmaceutical industry the analysis has done with statistical method called Correlation between various variables. The interpretation is done on the analyzed reports of the data collected through a well-structured questionnaire.
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