Kerala is a State which is worst hit by the intake of chemically contaminated vegetables and fruits. The high incidence of cancer deaths in the State has rubbed salt into the wound. The unique socio economic characteristics of Kerala make it heavily dependent on neibhouring States for vegetables/fruits. The situation is exploited by commercial vegetable/fruit growers who deliver products laced with abominable levels of pesticide residues. The article makes an attempt to exhort the urban population to initiate organic gardening and to consume safe home grown vegetables. It is an endeavour to embark on a socio-agro revolution which will lead to self help, self reliance, self sustenance and empowerment.