Guwahati has huge populace of youths who use New Media Handles. The youth of today’s generation have been living their life with New Media or Social Media Platforms, which has directed them to the habit of using Social Media throughout their life. In this study, the researcher will be only talking about the female youth and how their consumption of social media handles impact or influence them in negative or positive ways. The researcher in this study tries to find out the social pressures on the young female youths and the ways those females deal with the pressures. We all know that our society has set an unattainable standard of beauty for any ordinary female who is fat and coloured and short heightened and the list goes on. Whereas when these ordinary females are exposed to such pictures with the same beauty in their social networking feeds by fashion bloggers, celebrities and supermodels, the young females start feeling pressured of looking just like them, flawless and perfect. Hence such exposure can cause a lot of other pressures. In this study, the researcher analyses the social media pressures on female youth with the aspect of beauty and the ways they deal with it.